Exhibitor/Sponsor Resources

April 15 - 18, 2018 | Charlotte, NC, USA | Shaping the Future through Innovation

Call for Papers Closed Registration Closed

Thank you to all of our 2018 PaperCon Exhibitors and Sponsors!


Maximize Your Exhibiting Experience

Strategically planning for your participation at PaperCon can help you get the most out of your trade show experience, and hopefully get you the leads to grow your business.
PaperCon provides you with resources to help you announce to your customers that you are part of the world's largest paper and packaging technical event. 

2018 Exhibit Floor Hours

Monday, April 16
11:00am - 1:30pm
5:00pm - 7:00pm Reception in Exhibit Hall

   

Tuesday, April 17
10:00am - 1:30pm
1:30pm - 3:30pm Mill Day participants only


Wednesday, April 18
10:30am - 1:30pm

 

 

Download the Exhibitor Service Manual
for all the details about being an Exhibitor

PaperCon Exhibits

Use the Online Ordering Manual to process your Exhibition needs 

  


PaperCon Banners and Email Signature Image

Announce your participation in PaperCon by displaying PaperCon banners on your organization's website and/or within an email. Your staff can also include a PaperCon signature image with their emails to reinforce your participation in the event and to invite your customers to visit you.
       
PaperCon 2018 Banner (650 x 105) PaperCon 2018 Banner (100x 100) PaperCon 2017 Email Signature 1 - Visit Us at Booth # (add your booth#) PaperCon 2017 Email Signature 2 - Visit Us
PaperCnn 650 x 105 banner PaperCon Banner - 100 x 100 PaperCon 2018 - Email Signature 1 - Visit Us at Booth # PaperCon 2018 Email Signature - Visit Us
       

Invite Your VIP Customers

Let your customers know that you value them and send them a personal invitation to visit you at PaperCon 2018.  Send them a VIP pass and highlight the new products and/or services that you will be exhibiting.  Make sure you follow-up with them.

   
Download the PaperCon 2018
VIP Pass
 
PaperCon 2018 VIP Pass  
   

 


Tips for a Successful Exhibiting Experience

  • Engage in social media
    Use the PaperCon hashtag (#papercon18) on Twitter and post that you are exhibiting as well as what you are promoting.  If your organization has a Facebook page, announce your participation on it and post often about what you will be highlighting/offering at the event.  Also, like the TAPPI's Facebook page.  Other social media outlets can include Instagram, Linkedin, Pinterest, YouTube, and Flickr.
  • Pull a crowd to your trade show booth
    An interactive display, such as a quiz or game on a computer, a contest draw, or a scheduled demonstration can quickly draw people's interest.
  • Have a stock of promotional items that you can use as giveaways at your booth
    Small items that people can take away and use (while being reminded of your business) are best. Be sure you place these items in a location where people will have to walk into or through your trade show display to get them.
  • Use a prize draw or contest
    A prize drawing or contest is a great way to collect contact information from booth visitors. You can give away promotional items to encourage people to participate.
  • Actively engage trade booth visitors
    Give people who approach your trade show display a friendly greeting and be sure your body language is friendly. Chat with booth visitors and welcome their questions.  Be prepared to offer specific solutions to their questions.  You want to draw people in without intimidating or overwhelming them.
  • Have plenty of promotional literature on hand
    You'll want to have plenty of flyers and/or brochures as well as order forms, price sheets and business cards that you can hand out to booth visitors. Make it easy for them to find the information on your business later.
  • Have your trade show booth manned at all times by a knowledgeable person
    Someone has to be there to greet browsers, engage them in conversation, and take their questions.
  • Get out from behind your booth and get off your phone/computer
    Don't sit behind your table and have attendees stand and look down at you.  Get up and engage! Also, get off your phone or computer.
  • Follow up promptly
    Follow up with contacts and leads you made during the trade show as soon as possible. The faster you contact them, the more your business will stand out from the rest.

Let your customer's know that you are part of PaperCon 2018 and a leader in the industry

Click here for exhibitor and sponsor details for PaperCon 2018